Author : Dr. V.Balaji, Greeshma Jaanuu J V, Jeyapooja Karthikeyan, Karthika Saravanamuthu
Date of Publication : July 2026
Abstract: The exponential growth of pet ownership in urban regions, coupled with increasingly demanding lifestyles, has created a critical gap in accessible, reliable, and transparent short-term pet care solutions. Existing alternatives remain largely informal, fragmented, and lack the structural accountability modern pet owners require. This paper presents Peho – Your Pet’s Second Home, a comprehensive market-ready digital platform engineered to bridge the trust deficit between pet owners and verified caretakers through innovative technology integration. Peho delivers a complete ecosystem encompassing intelligent caretaker discovery, session-based booking architecture, real-time bidirectional communication, systematic daily care tracking, and reputation-driven accountability mechanisms. The platform is architected using React Native for cross-platform mobile delivery and FastAPI for high-performance backend services with WebSocket-enabled real-time capabilities. This paper provides exhaustive coverage of market research methodology, demand validation, multi-dimensional feasibility analysis, comprehensive system architecture, distinctive service offerings, strategic go-to-market frameworks, customer acquisition strategies, and sustainable revenue models, demonstrating Peho’s readiness for immediate market deployment and scalable growth trajectory.
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